Wednesday, March 05, 2008

So Much for NPR...



As far as Montgomery County is concerned, NPR may as well stand for Not Providing Revenue, because it's not going to be moving to Silver Spring as some had hoped (and others opposed). Instead, NPR will remain in the District, moving their offices to an imaginary neighborhood called "NoMa", which, from what I understand is bounded by Smurf Village and Diagon Alley. Oh, well.

From the City Paper:

CEO Ken Stern says, “A major factor in our decision was the opportunity to play a role in the revitalization of NoMa, much as we did 16 years ago as a pioneer in the Penn Quarter renaissance.”
OF course, they didn't actually move to "Penn Quarter" (also an imaginary place), because it wasn't branded that by Condo marketers until relatively recently.

More from the Examiner.

...and more from the Post:
Arthur Greenberg, an executive of Studley, the real estate firm that brokered the deal, said NPR looked at more than 100 sites. Montgomery County officials presented a package that "caused us to take a second look" at a location near the Silver Spring Metro station, he said.

County officials spent months trying to lure the company, crafting scenarios including one that would have provided about $32 million in permanent property tax breaks because NPR is a nonprofit with an educational mission. The county also offered to build a parking lot for the company that would have been worth about $18 million, said Diane Schwartz Jones, a top aide to County Executive Isiah Leggett (D).


Another parking lot? Where exactly? It's not like it would be "near the Silver Spring Metro station" or anything, so I can see why they would need a whole new new lot...



3 comments:

Greater Greater said...

Very good point about parking. It's frustrating to see county executives still stuck in a mindset of offices surrounded by seas of parking, which is what keeps many areas outside DC from developing the kind of urban walkability beyond just a small planned area.

If they had it, then Silver Spring and other similar areas would be more attractive areas for companies like NPR by having greater housing, retail, and commercial in one area.

Here's my post on the topic.

b said...

"NoMa" was my stock answer when asked if I knew who had been in the cookie jar.

Anonymous said...

If you read the Post story, it's clear they were going to remain in the District. Silver Spring gave it a good try.